how to hide a ASP.net object(any thing like a control ) to some perticular users without using code

Hi,
i need to hide an object(any control)on .aspx page for a perticulat user,
For Example::
I have two controls one is a lable control and another one is a button control on my Default.aspx page, and there are two users A and B,
Lables control can be visible for A and B.
But Button control is only visible for A but not to B.
to do this i dont have to use any C# or VB code.
How can i achive this task.
 
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