Oh. Wow. Metaphors are becoming serious business. I read in The Atlantic this week an article called “Why Are Spy Researchers Building a ‘Metaphor Program’?” “Every speaker in every language in the world uses them effortlessly, and the Intelligence Advanced Research Projects Activity wants know how what we say reflects our worldviews. They call it [...]Bas de Baar is making complex people stuff less complex. Yes. A Project Shrink. - Why Metaphors Are Serious Business. is a post from: Project Shrink.
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